Superbet becomes official partner of Olympiacos BC in six-year deal

Superbet becomes official partner of Olympiacos BC in six-year deal

Superbet has officially announced a six-year strategic partnership with Euroleague champions Olympiacos BC. The agreement, which runs through 2032, was presented at a press conference in Athens and serves as a long-term commitment to the club’s future and the brand's presence in Greece.

What happened?

The partnership with Olympiacos BC is built on shared values: ambition, hard work, and long-term planning. John Kalamvokis, General Manager of Superbet Greece, stated, "The partnership with Olympiacos BC is built on shared values: ambition, hard work, and long-term planning. For our brand, this represents a bond of trust and a shared journey of growth. We see 2032 not as an endpoint, but as an intermediate milestone in what we envisage to be a long-lasting relationship."

Why it matters for Olympiacos BC

Giorgos Angelopoulos, President of Olympiacos BC, emphasized the significance of the timing, noting that the agreement was finalized before the club's recent Euroleague victory. "This six-year partnership is one of the most significant agreements in the history of Greek sport," he stated. "It demonstrates Superbet's trust in the Olympiacos organization and its project."

What comes next?

Superbet aims to deepen fan engagement through upcoming initiatives. Marketing Director Kyriakos Fourniadis confirmed that the company will introduce a new corporate social responsibility program in Greece this September, maintaining a firm focus on responsible gaming and compliance throughout the collaboration.

This major deal comes at a time of high activity in the industry, following recent strategic collaborations such as those between Blask and CasinoRank.